EEI Global Sells Headquarters and 25-Acre Production Facility to Prefix; Will move to an existing prefix facility in April 2022


ROCHESTER HILLS, Michigan., December 13, 2021 / PRNewswire / – EEI Global, a leading experiential marketing company, today announced that it has sold its 25-acre head office and production facility to Rochester Hills to automotive supplier Prefix. As part of the agreement, EEI Global will move to an existing facility in Rochester Hills currently occupied by Prefix.

EEI Global was founded in 1981 as an exhibit maker and has added branding, creative development, immersive digital engagements, mobile exhibits, on-site corporate exhibits and a corporate theater to its service offerings in recent years. These activities require much less space than large-scale exhibition architecture.

“Our company has become a true full service partner for our clients by adding services that meet their evolving experiential marketing needs,” said the CEO of EEI Global. Derek gentile. “These exciting projects and emerging technologies simply require much less floor space, and we are excited to move into a facility that better matches the future needs of our customers.

EEI Global made the bold decision several years ago to diversify its services to include activities that help customer brands make meaningful commitments with their customers. As the global pandemic slowed trade in exhibitions and events, EEI Global was already forging ahead with well-developed omnichannel marketing capabilities. EEI Global was profitable with its operations in the third quarter and expects to remain so in the fourth quarter and into 2022.

“We are coming out of the pandemic in good shape with a bright future,” Gentile said. “I have attended two industry events in the past two months and the experiential marketing market is going to gain momentum in 2022 and is expected to continue to grow until 2025. The decisions we made there years have positioned us for success today and tomorrow.

About EEI Global

Founded in Rochester Hills, Michigan, in 1981, EEI Global was a leading customer experience marketing company with clients in multiple industries around the world. The company provides branding, creative development, event marketing, immersive digital experiences, broadcast services, exhibit manufacturing, graphic production, and field team support to its North American clients. and international.

SOURCE EEI Global


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