Open Book Extracts Announces New Senior Executives To Drive

ROXBORO, NC, July 07, 2021 (GLOBE NEWSWIRE) – Open Book Extracts (OBX), a leading ingredient manufacturer and product development house for the most innovative cannabinoid products and the highest quality in the industry, is pleased to announce the appointment of Nicole Lemus as Chief Revenue Officer, Andrea Groncy as Senior Director of Project Management and Sales, and Brad Jones as Technical Sales Manager.

Lemus joins OBX from Vit-Best Nutrition, a manufacturing solutions provider for the nutritional supplement industry, where she served as Chief Growth Officer. Previously, she was Vice President of Sales at Prinova, one of the world’s largest distributors of ingredients, and International Vitamin Corporation, a global manufacturer and distributor of vitamins and related health products. Lemus has over 20 years of experience leading organizations in revenue transformation, aggressive growth, increasing profitability and branding, and is recognized as an expert in building, training and motivation of teams to achieve effective results in the short and long term.

“During my career, I have had the opportunity to evolve a number of global business organizations,” said Nicole Lemus, OBX Director of Revenue at OBX. “OBX’s comprehensive portfolio of cannabinoid products and services is unmatched in the industry, a strength that is reflected in its diverse and loyal customer base. I look forward to working with the OBX team to seize the unprecedented growth opportunity and market demand.

Lemus will be further supported in her new role by Andrea Groncy and Brad Jones:

  • Groncy is an accomplished sales manager and high performing project management leader with a successful career in nutraceuticals for over 12 years. Groncy is an active member of ASQ, PMI and is a board member of the SoCal Dietary Supplement Consortium. In 2018, Groncy was nominated and won the WISA Best Woman in Sales Support (North America). Groncy most recently served as Senior Director of Sales and Project Management at Vit-Best Nutrition, and held senior positions at Bettera Brands and International Vitamin Corporation. Groncy holds undergraduate degrees from California State University, Fullerton and an MBA from William Taft University.
  • Jones brings nearly a decade of cannabis industry strategy, operations and technical sales expertise to the OBX team. Jones is a technical expert in extraction, purification and separation technologies, and qualified to navigate complex operations in emerging markets and complex regulatory environments. Previously, Jones was Vice President of Technical Sales for Folium Biosciences as well as Director of Production at Folium Biosciences, where he designed, implemented and managed all production processes.

These appointments come at a time of continued growth and expansion for OBX. In June, the company announced that it had raised an $ 11.5 million Series B funding round, co-led by Nortecapital and KEY Investment Partners.

“Lemus, Groncy and Jones bring their knowledge and expertise to scale world-class teams, capitalizing on changing market dynamics and fostering a customer-centric mindset. They will be a huge asset to OBX, ”said Dave Neundorfer, CEO of OBX. “We look forward to welcoming them to the team as we continue to execute our growth strategy, to be the global leader in cannabinoid health and wellness products. “

About excerpts from open books
Based in Roxboro, NC, Open Book Extracts is a cGMP certified manufacturer of premium plant-based cannabinoid products, aiming to be the true north of the industry by providing premium products, exceptional service and state-of-the-art transparency. With control of the entire supply chain, a state-of-the-art mining campus near the North Carolina Research Triangle, proprietary refinement and conversion methods backed by a portfolio of property growing intellectual, and a team of PhD chemists and trusted partner chefs for global brands seeking to enter the market. OBX Asia, headquartered in Hong Kong, provides strategic advice and on-the-ground support to our Asian clients.

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